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Articles » Writing
Write Articles to Promote Your Website

Author: Joseph McCumber
Author's Website: ezathomebiz.com
Added: September 6, 2008

Is your online business failing? Do you feel as if you are the only one who even knows your website exists? Are the vultures circling, just waiting for your site to die? Ouch! Don't let this happen to you. Learn how article writing and marketing can save your website.

Here is how the whole article thing works. You have a website devoted to, well, let's say rabbits. You write a short article of about 400 to 500 words that explains how to treat a sick rabbit. You submit your article to free article directories.

Next, somebody comes along looking for information about their sick pet rabbit. Presto! Your article pops up on the search engine, giving valuable information that allows the reader to save the bunny's life. Now you have a happy person who is eager to purchase whatever you recommend.

Okay, so it doesn't work quite like that. But, if done properly, article writing and marketing will bring a flood of free, targeted traffic to your website. Follow these simple steps to get started:

1. Write a title with keywords related to your website. Try to put your keywords in the first part of your title.

2. Write an interest grabbing introductory paragraph that gives a general idea of the information being covered by the article. If you can make it seem natural, use your keywords in the introduction.

3. Use the next 300 or so words in the article body to give the information promised by the title and the introduction. Use your keywords once or twice, but try to use them without breaking up the flow of the article. Keep your paragraphs short and to the point.

4. Use your last paragraph as the article conclusion. Explain how using the information you've just written about will benefit the reader in some way. Try to find a way to include your keywords one more time.

5. Put a link back to your website in the resource box. Try to add a little zip. Rather than writing "for more information, visit my website," try offering a more urgent reason for the reader to click on your website link. Something like, "My site can save your rabbit's life!" You get the idea.

There you have it. Have I done what I set out to do? Have I shown you how writing short articles can save your website? If you think so, then I've just given you an article template to follow. I hope it helps.

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